Author: Editor
BIG FM, one of India’s leading radio networks, recently partnered with the Adani Group for its impactful campaign ‘Story of Suraj, showcasing the life-changing potential of solar energy. Designed as a 360-degree initiative, it spanned across 39 cities and seamlessly integrated radio, digital and on-ground activations to inspire communities and spark meaningful conversations on sustainability across the country. BIG FM & Adani Group creative The campaign made a significant impact with a nationwide content roadblock on its first leg, ensuring every BIG FM listener was introduced to Suraj Bhaiya’s story. Over 80 RJs produced 250+ content pieces across the network,…
What was once a region struggling with chronic water scarcity, low agricultural output, limited education access, and poor healthcare is now slowly turning into a model of rural resilience and self-reliance. In the villages of Vikramgad taluka, Palghar district, the collaborative efforts of SBI Foundation and Shri Chaitanya Health & Care Trust (Govardhan Rural Development) are sparking meaningful transformation through two complementary initiatives: SBI Gram Seva and SBI Gram Saksham. Empowering rural communities: Women drawing water from SBI Jal Dhara, sustainable wells built, and children thriving in modern classrooms, thanks to SBI Foundations focus on lasting change Together, these programs…
Campus Activewear, one of India’s leading Sports and Athleisure footwear brands, has announced National Award-winning actress Kriti Sanon as the new face of its Women’s Category. The association marks more than a brand-celebrity partnership – it reflects Campus’ vision to shape the future of the women’s footwear segment in India, building on the strong growth it has witnessed in the past year. Kriti Sanon, celebrated for her fearless career choices and ability to effortlessly balance multiple roles, mirrors the spirit of today’s women – dynamic, ambitious, and unapologetically authentic. From her journey as an engineering graduate to becoming one of…
India’s retail sector has been on an extraordinary growth curve, powered by rising incomes, rapid urbanisation, and a young, aspirational consumer base. As the market matures, so do consumer habits. While destination malls and mega-retail formats still hold value, the real transformation is happening closer to where people live and work – in micro-communities. Why Micro-Communities Are Driving the Success of High-Street Retail Across India These densely populated clusters of residences, offices, and social infrastructure are fast emerging as the most potent engines of high-street retail. Convenience, walkability, and a hyperlocal identity now matter more than just scale or spectacle.…
Vignesh Polymers, a pioneer in appliance and automotive component and module manufacturing, today marked a historic milestone with the Ground-breaking Ceremony of its Air Conditioning Division, unveiling its 10th Factory Unit at the SIPCOT Industrial Park, Sriperumbudur Taluk. From Left to Right – Sudhir Sonkhedhar, Munish Malhothra, Nithianand S, Mrs.Suja, R B Shivakumar, Ms. Swetha and Mohit Sud The new facility will feature a world-class manufacturing unit, reinforcing the company’s commitment to innovation, excellence, and global quality standards. The project involves the establishment of a fully integrated air-conditioning manufacturing facility, designed to support end-to-end production under one roof. The plant…
Acclaimed Bollywood Filmmaker, Cultural Ambassador and Visionary Producer Captain Rahul Bali, best known for laying the foundation of India – Vietnam Cinematic relations and producing Bollywood films like “Love in Vietnam” and “SILAA” captivated audiences at HORECFEX 2026 with his thought-provoking address on “The Economic Impact of the Film Industry on Tourism”. The event was held at the prestigious Ariyana Convention Centre in Danang, drawing industry leaders and stakeholders from across the globe. Captain Rahul Bali shares visionary insights on Cinema and Tourism at HORECFEX 2026 HORECFEX 2026, a brilliant initiative spearheaded by Chairman Mr. Nguyen Duc Quynh and Vice…
Bisleri International Pvt. Ltd. has signed a Letter of Association (LoA) and a Memorandum of Understanding (MoU) with the Indian Army, Sikkim, to develop eco zone for plastic waste management through its flagship program Bottles for Change (BFC), at the Gangtok Military Station. The agreement was formally signed in the presence of senior army officials and representatives from Bisleri International. Bisleri International signs LoA & MoU with the Indian Army, Sikkim Through this association, BFC will contribute to develop plastic waste management & send all post-consumer plastic from the station for recycling. Also, the partnership aims to create awareness, drive…
Homeland Group, one of North India’s most trusted real estate developers, has unveiled its latest 360 Degree brand campaign titled “Homeland Group’s Bold Campaign Answers Every Buyer’s Doubt.” Anchored around “Where Questions End. Homeland Begins,” the campaign directly addresses the most pressing concerns of today’s homebuyers regarding delivery, pricing, and investment safety by providing fact-backed answers that highlight Homeland’s unmatched credibility and legacy. Homeland Group’s Bold Campaign Answers Every Buyer’s Doubt The campaign is anchored in the belief “When buyers doubt everything, we don’t hide. We answer.” By addressing real buyer questions head-on and responding with data, delivery, and trust,…
A pioneer in Reproductive healthcare, Dr. Nirmala Sadasivam, introduced Capsule IVF in India, a cost-effective form of IVF for the economically strained Indian population and the most success yielding advanced blastocyst culturing techniques in IVF Science which offered the best chance of motherhood for the elderly women She has also received numerous accolades, including Tamil Nadu’s Best Doctor Award, presented by the Chief Minister, the Governor of Tamil Nadu, and the Indian Medical Association Dr. Nirmala Sadasivam, Head of the Department of Reproductive Medicine at Chennai Maaruti Medical Center Hospitals and Genesis IVF Advanced Fertility Centre, was honoured with the…
Spanning 35 lakh sq. ft., the expanded network of the Flipkart centers is designed to power festive e-commerce growth across 21,000+ pincodes Additional 10% footprint expansion across Bharat for Large, Non-Large, Grocery, including Myntra 2.2 lakh+ seasonal job opportunities created with a strong focus on women, PwD and first-time workforce hiring Now, faster deliveries and choices at affordable prices are offered ahead of the Big Billion Days, with over 400 micro fulfilment centers across 19 cities Flipkart, India’s homegrown e-commerce marketplace, today announced a major expansion of its pan-India supply chain infrastructure ahead of its flagship festive event, The Big…