Author: Editor
Tata Soulfull, a brand from Tata Consumer Products and a pioneer in the ‘better-for-you’ packaged foods space, has announced the launch of its new campaign ‘Tata ka Rusk – Chai Time with Manoj Bajpayee’. As part of this campaign, consumers can interact with a first-of-a-kind WhatsApp Bot to generate personalized image and video featuring Manoj Bajpayee, creating their own chai-time moments. The campaign highlights Tata Soulfull’s initiative towards new-age technology adoption to enhance consumer experience, strengthen its digital footprint, and drive brand love. Tata ka Rusk – Chai Time with Manoj Bajpayee The launch coincides with Tata Soulfull…
Every generation witnesses shifts that redefine the world around us, how we live, work, and invest. These long-term, transformative forces are called megatrends. They go beyond market cycles and may influence economies, industries, and investment opportunities for years to come. Tracing the forces shaping tomorrow’s investment opportunities For investors, understanding these megatrends may provide valuable perspective on where the world is headed, and how portfolios may evolve to keep pace with it. What are megatrends and why they matter Megatrends are large-scale changes that unfold gradually but have lasting impact. They may include developments in technology, demographics, environment, or…
A first-of-its-kind decorative professional floodlight for India’s cultural and festive landscape Introducing six distinctive designs – Swastik, Kalash, Diya, Plain Plate, Cool White without plate, and Neutral White without plate as well as customizable Priced at IND 2,499/- across all variants, offering premium festive lighting with professional-grade performance Signify (Euronext: LIGHT), the world leader in lighting, today announced the launch of the Philips Aura Floodlight, a market-first innovation that blends professional-grade illumination with cultural and festive aesthetics. Unlike conventional outdoor lighting that often disrupts architectural aesthetics, the Philips Aura Floodlight offers ‘Decor by Day & Lighting Excellence by Night’ elegantly complementing…
Xflow, a leading cross-border payments fintech, today announced the launch of its new flexible, flat-fee pricing plans designed specifically for India’s small and mid-sized exporters. The offering aims to help IT and ITeS businesses cut cross-border payment costs by more than half, gain greater control over foreign exchange (FX), and protect margins amid ongoing global trade uncertainty. Anand Balaji, Co-Founder and CEO, Xflow With shifting global trade policies and volatile FX markets, many Indian SMB exporters continue to lose 2-3% of their margins solely to payment fees. Most smaller companies also lack the know-how or negotiating power to secure…
Four Seasons has always been where life’s most meaningful moments find their most beautiful expression. In Mumbai, that tradition blooms anew. On 1st February 2026, Four Seasons Hotel Mumbai will unveil its new 10,000-square-foot ballroom—a grand yet graceful setting where elegance meets ingenuity, and every celebration, from weddings to soirees, feels personal, effortless, and filled with joy. Here, Four Seasons’ signature attention to detail ensures that every event, regardless of scale, becomes a memory to treasure. Nestled in the heart of Worli, it combines city-centre convenience with elevated glamour, connected to the city’s business, entertainment, luxury shopping, and premium residential…
Malabar Gold & Diamonds, the Responsible Jeweller and the world’s fifth-largest jewellery chain, has opened its showroom at Vaishali Enclave, Pitampura, further strengthening its footprint in Delhi. The Pitampura showroom has relocated from NSP to Vaishali Enclave. Spanning across 9,500 sq. ft., the showroom offers a more organized space and improved parking facilities compared to before. The showroom was inaugurated by renowned Bollywood actor and brand ambassador Anil Kapoor and is designed to deliver a world-class shopping experience, showcasing an exquisite range of jewellery in diverse designs and styles. Bollywood Star Anil Kapoor Inaugurates Malabar Gold & Diamonds Showroom…
Chandigarh University, in collaboration with LinkedIn, today launched India’s first LinkedIn Experience Zone at its campus. This pioneering initiative transforms university spaces into dynamic career launchpads that empower students to build their professional identities, enhance employability and prepare them for the future of work. Ruchee Anand, Country Head & Sr. Director, LinkedIn India along with Chandigarh University Officials Inaugurating ‘LinkedIn Experience Zone at Chandigarh University The Experience Zone was inaugurated in the presence of Ruchee Anand, Country Head & Senior Director, Talent Solutions, LinkedIn India, Saba Karim, India Head, Public Sector, Education & Government at LinkedIn, Dr SS…
Orient Electric Limited [BSE: 541301, NSE: ORIENTELEC], part of the CKA Birla Group, has unveiled a comprehensive range of lighting solutions designed to meet evolving consumer preferences and regional trends, at the onset of the festive season. Complementing its leadership in fans, the lighting segment has become a key growth driver for the company, with investments in product portfolio and brand building leading to a consistent increase in market share. Recent consumer trends show a shift towards lights that blend design with energy efficiency, higher wattage, and eye comfort. Smart lighting adoption is also on the rise with adaptable mood settings becoming a growing…
For the first time in its history, the IPL has faced two consecutive years of ecosystem valuation decline—from IND 92,500 crore in 2023 to IND 82,700 crore in 2024, and further down to IND 76,100 crore in 2025. The drivers of this contraction are structural. The consolidation of media rights under JioStar has ended the competitive tension that once fuelled “auction fever.” Meanwhile, the sweeping ban on Real Money Gaming (RMG) advertising and sponsorship has removed IND 1,500–2,000 crore of annual spend from the ecosystem, leaving a visible void across broadcaster revenues, franchise partnerships, and fan-engagement activations. These twin shocks—the…
The new influencer films by the PEDIGREE® brand in India, featuring popular cricketers, aims to educate pet parents about the importance of balanced nutrition for dogs, as part of the brand campaign ‘Love Them Like Family, Feed Them Like Dogs.’ The influencer films highlight the nutritional value of the PEDIGREE adult dry dog food of which, daily serving provides protein of 8 chicken livers, the calcium of 9 cups of milk, and the Vitamin E of 64 carrots. Insights from a vet survey by Eval360 revealed that Indian parents are keen to learn about pet nutrition but lack the awareness. …