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Author: Editor
TOPS Partners with Horn OK Please, Joins the 13th Edition of India’s Happiest Food Festival
GD Foods MFG (I) Pvt. Ltd., the Indian food products company behind TOPS, one of Indias leading FMCG brands, is proud to announce its partnership with the highly anticipated Horn Ok Please Festival as Presenting Partner. Set to take place on the 16th and 17th of November 2024 at the JLN Stadium in Delhi, this is the 13th edition of the Festival and promises to be an unforgettable celebration of food, music, culture, and youthful energy with an artist lineup featuring Punjabi superstars, rappers, and hip-hop icons, keeping the energy sky-high all weekend! As the Presenting Partner for Horn Ok…
This Children’s Day, Radio City, an esteemed brand known for its commitment to social responsibility, commemorated young listeners through an immersive, week-long event titled Junior Jocks. Renowned for its trusted voice in Indian broadcasting, Radio City and WOKA underscore the importance of delivering safe, enriching, and empowering content, exclusively tailored for children below the age of 14 years. With WOKA’s steadfast philosophy of Saaf, Safe Manoranjan (Clean, Safe Entertainment) and Radio City’s expansive multi-market reach, this partnership encouraged parents to seek secure content avenues, advocating child-friendly media in a time marked by pervasive digital consumption. Iss Children’s Day ‘Radio City…
Corporal punishment, a practice banned in Indian schools over a decade ago, remains a troubling reality in classrooms and homes across the country. A new short film titled’Maarna Nahi Hai Solution’, premiering this Children’s day is a hard-hitting critique of the normalization of violence against children disguised as discipline. This Children’s Day film encourages teachers and parents to say no to corporal punishment. Watch Maarna Nahi Hai Solution now Behind closed doors and inside school walls, millions of children face a grim reality: punishment disguised as discipline. Globally, over 60% of children aged 2-14 suffer physical discipline at home, according…
Birla Institute of Management Technology (BIMTECH), Noida, one of the leading B-school in India and the Shailesh J. Mehta School of Management (SJMSOM), IIT Bombay conducted two separate studies investigating the impact of suspension of future derivatives contracts on Exchange Traded Commodities (ETCDs). BIMTECH study titled – Impact of Commodity Derivatives Suspension on Underlying Commodity Market is based on empirical data from January 2016 to April 2024 for Mustard Seed, Soybean including Soy Oil, Mustard Oil and Palm oil. It conclusively reports that that suspension of ETCDs (Exchange Traded Commodities) leads to absence of reference price for physical market, and…
adidas and cult are partnering to redefine strength training in India, starting with adidas Strength+, a group workout format, and its ramp-up across India. The partnership extends across 150+ cult centres, giving adidas a new avenue to engage with fitness enthusiasts adidas, a global leader in the sporting goods industry, has announced a new partnership with Cult, India’s largest fitness brand. The two brands have come together to refine and scale adidas Strength+, a strength training workout set to redefine fitness experiences. This long-term partnership reflects a shared vision to elevate fitness in India, with adidas’ innovative products and Cult’s…
FedEx Economic Impact Report Showcases ‘FedEx Effect’ on Driving India’s Growth and Commitment to Sustainability
FedEx Corp. (NYSE: FDX) released its annual economic impact report, analyzing the company’s worldwide network and role in building prosperity in local communities during its 2024 fiscal year (FY 2024). Produced in consultation with Dun & Bradstreet (NYSE: DNB), a leading provider of business decisioning data and analytics, the study underscores the ‘FedEx Effect’-the impact FedEx has on accelerating the flow of goods and ideas that generate economic growth globally, including substantial contributions in India. “At FedEx, we have a vision to make supply chains smarter for everyone by leveraging advanced data and technology to better serve our customers and…
Three more films are in the pipeline-the pre-production of one of them is completed, and script for another is finalised Ram Film Factory is launched by Ms. Meenakshi Anand, daughter-in-law of late Mr. K. Govindan, a celebrated costume designer Ram Film Factory, a new film company from Chennai, is gearing up to release its debut movie, ‘Trending,’ this November. This Tamil psychological thriller delves into the intense world of a YouTuber couple, promising suspense and intrigue. Directed by Mr. Sivaraj and starring the well-known performer Mr. Kalaiarasan and the promising talent Ms. Priya UBD, the film is poised to captivate…
2024 World Trade Centers Association (WTCA) Member Forum Advances Global Trade and Collaboration to Navigate the Ever-Changing Business Landscape
World Trade Centers Association (WTCA), an international trade organization connecting more than 300 World Trade Center (WTC) locations in nearly 100 countries, held its 2024 WTCA Member Forum from October 27-29 in New York City. The three-day event attracted nearly 145 attendees, including 45 first-time attendees, who gathered to participate from nearly 80 unique WTC businesses representing 26 countries and territories around the world. Under the theme “PIONEER the Global Network: Pathways for Innovation, Opportunity, Networking, Empowerment, Excellence, and Resilience,” this year’s event brought together WTCA members for panel discussions and presentations, providing essential tools to navigate the ever-changing global…
The term luxury, often synonymous with vast living spaces, prime locations, and high-end amenities, has significantly evolved over the years. Today, the definition of luxury goes beyond exquisite interiors. It resonates with buyers’ lifestyle aspirations, where residents feel connected and engaged. Developers are responding to evolving buyer preferences by thoughtfully built projects The large proportion of youth and their increasing urge to fulfill their aspirational lifestyles are driving rapid changes in the marketplace for aspirational products. Modern buyers, particularly millennials and Gen Z, seek more than just a grand living room or designer fitting. Their definition of luxury now includes…
TTK Good Home launches a Diwali-to-Diwali campaign to clean one orphanage or old age home every week for a year The campaign began in Tamil Nadu and Maharashtra and will move into a new State every month Each facility being cleaned will also be given a year-long supply of cleaning supplies With a current topline of Rs. 100 crores, they aim to increase it by 20% next year Good Home, a brand of TTK Healthcare’s Consumer Product Division, launched their campaign to highlight the satisfaction of living in a clean home environment. During the yearlong Diwali to Diwali campaign -…
