Author: Editor

SBI General Insurance, one of India’s leading general insurance companies, has unveiled the next chapter of its integrated brand campaign, ‘Chuniye Bharosa, Apno Sa’, with a new film centered on Motor Insurance. Featuring actor and brand ambassador Pankaj Tripathi, the campaign continues to bring alive SBI General’s core message of trust by highlighting the importance of choosing an insurance partner with confidence.   SBI General Insurance launches its new motor insurance film with Pankaj Tripathi, reinforcing its promise of trust and dependable protection   The Motor Insurance film carries forward the core thought of ‘Chuniye Bharosa, Apno Sa’, into another…

Glen Appliances Pvt. Ltd., one of India’s leading kitchen appliance brands, today announced the return of its annual Glen Independence Day Offer, running from August 1 to 17. This year’s edition puts the spotlight on the brand’s BLDC (Brushless DC Motor) chimney range, offering customers up to 60% off as part of Glen’s continuing mission to bring smoke-free, healthier kitchens into Indian homes.   Held every year around India’s Independence Day, the offer has become one of Glen’s most anticipated shopping moments. This edition’s core message is an upgrade: encouraging households still using conventional chimneys to move to BLDC technology,…

KALKI, one of India’s leading luxury occasion wear and bridal couture brands, has named Ishaan Khatter and Janhvi Kapoor as the faces of Bride & Groom Couture ’26. As the brand’s new ambassadors, the two lead the campaign for KALKI’s latest bridal and groom collection and will front its bridal, and occasion-wear campaigns across the women’s and men’s lines. Together, they embody the modern bride and groom the collection is designed for – confident, expressive and rooted in tradition, yet unmistakably contemporary.   The actors front a new chapter of modern Indian celebration wear – unveiled through the campaign’s first…

Ask most Indian car buyers whether they want a manual or an automatic and the answer is still the clutch pedal. Manual gearboxes account for 72 percent of used car sales in 2025, against 28 percent for automatics, according to the Gears of Growth 2025 report. It is roughly a three-to-one preference, and it has held even as automatics have become cheaper and more common in new cars.   But the single number hides the more interesting story. The report breaks transmission preference down by age, gender and region, and every one of those cuts shows the same thing: the…

Sentient World today released the findings of a first-of-its-kind multi-state investigation into dairy operations across India, documenting widespread animal welfare, public health, and environmental concerns across more than 100 dairy units in Chandigarh, Punjab, Uttarakhand, Bihar, West Bengal, and Chhattisgarh. Conducted between 10 February and 15 April 2026, the investigation examined a diverse range of dairy operations, from household-level farms to medium-scale facilities and large unregulated dairy clusters.   The investigation found that poor animal welfare and unhygienic dairy practices were not isolated incidents but recurring patterns across locations. Many dairy units were operating in residential neighbourhoods or near public…

PlatinumRx, one of India’s fast-growing branded generic medicine platforms, has helped its customers collectively save over crores on their medicine purchases by choosing high-quality branded generic alternatives. The platform has earned the trust of more than 10 lakh+ customers and now delivers medicines across 19,000+ PIN codes nationwide.   PlatinumRx Helps Indians Save Crores on Medicines, Expands Access to Quality Branded Generics   Founded in September 2023 by Ashutosh Pandey and Piyush Kumar, IIT and IIM alumni, PlatinumRx was built with a simple mission: to make quality medicines affordable without compromising on safety, efficacy, or trust. Since commencing operations in…

Major General Gaurav Gautam, VSM, Additional Director General (ADG), NCC Directorate Uttar Pradesh, visited Combined Annual Training Camp (CATC) 136 of 40 UP Battalion NCC at Galgotias University, Greater Noida.   Major General Gaurav Gautam, VSM, inspires NCC cadets at Galgotias University to unite discipline, patriotism and technology in service of the nation   Upon his arrival, Major General Gautam was accorded a Guard of Honour by the NCC cadets. He inspected the Guard and appreciated the cadets’ discipline, turnout and bearing.   Colonel Ravinder Khatri, Commanding Officer, 40 UP Battalion NCC, Greater Noida, and Camp Commandant, briefed Major General…

Hair Drama Co., a premium Indian hair fashion and beauty brand founded by young entrepreneur Priyanka Sanghi, has officially launched at Nordstrom, marking the company’s biggest U.S. retail milestone to date. As one of America’s leading premium retailers with a legacy of championing globally acclaimed fashion and beauty brands, Nordstrom represents a significant platform for Hair Drama Co. to accelerate its international growth.   The launch introduces Hair Drama Co.’s handcrafted statement accessories to Nordstrom’s premium retail ecosystem, introducing the brand to a discerning customer base that values craftsmanship, contemporary design, and elevated fashion.   Founded in 2015, Hair Drama…

For the first time, Gold Coast Films is launching a dedicated international runway platform created exclusively to showcase India’s most promising fashion, lifestyle, and D2C brands on the global stage.   Named Bharat Runway Tour (BhaRT), the registered IP will debut in Paris this September 2026, marking the beginning of a multi-city international journey for Indian brands.   Logo of Bharat Runway Tour   Indian D2C brands have been building world-class products. Now they’re getting a world-class platform to showcase them. The idea is simple: India’s best homegrown brands deserve access to international audiences and opportunities. BhaRT is designed to…

Parimatch Sports, a premium sportswear brand, is excited to join Colombo Kaps as an official sponsor for the 2026 Lanka Premier League. United by ambition, fearless cricket and the pursuit of victory, Parimatch Sports is proud to support Colombo Kaps throughout the tournament.   Parimatch Sports Becomes Official Sponsor of Colombo Kaps for LPL 2026   Representing Sri Lanka’s capital, Colombo Kaps have established themselves as one of the league’s strongest contenders since the Lanka Premier League was launched in 2020. Consistently reaching the knockout stages, the team has built a reputation for attacking cricket, competitive performances and a squad…